Our Story

We started our Studio in February 2019.

As marketing professionals launching a consulting business, we soon discovered that nothing groundbreaking would come by doing what everyone else does.

When you follow the traditional marketing playbook, you are all over the place and ultimately not moving fast enough.

If you find yourself drowning under too many ideas with no clear direction or focus, know that you are not alone. We faced the exact same problem and met many other entrepreneurs going through the very same challenge.

Then one day, it hit us: if several successful entrepreneurs struggle with generating real impact from their marketing efforts, then perhaps there’s something deeper going on here.

It took us two years of intensive work, lots of experimentation, and 20 years of collective marketing knowledge to create the Be Seen! framework.

Be Seen! brings everything together to create synergies and make you achieve what wasn’t possible before.

Meet the Founders of Studio for Digital Growth

Joanna Isabella Formella

Joanna Formella is an entrepreneur pursuing a Ph.D. in storytelling. She loves partnering with personal brands to develop, refine and market their business stories.

With over ten years of experience working with startups, coaches, e-commerce, and elstablished consulting firms, including Accenture, she has broad marketing knowledge and know-how.

Joanna is Google Ads certified and has worked extensively with online entrepreneurs in the German and English-speaking markets, helping them optimize their funnels with Google remarketing campaigns.

Konstantinos Ntoukakis

Konstantinos Ntoukakis is a website marketing expert and internet entrepreneur. He has worked with startups since 2013, when he co-founded a Business Intelligence (SaaS) company.

He’s a certified SEO expert from UC Davis and his experience includes leadership roles in some of the fastest growing digital agencies in the United States and Europe.

He’s a certified SEO expert from UC Davis and a blogger whose digital marketing experience includes leadership roles in digital agencies in Europe and the US.